The other day Andrea Harris, Tim Blair's no-nonsense "blogrumsfeld," used the term "meatspace" to denote the universe in which she has an actual physical job. "Meatspace" as opposed, of course, to "cyberspace," where she just pretends to dress up in a saucy little Nazi costume to smack the trolls around.
Googling, I find that meatspace is very common, and has been around for at least ten years. How could I miss such a vivid (not to say gross) term for so long? Oh well. Just a reminder never to underestimate my own ignorance.
"Blogrumsfeld" isn't bad either, by the way.