I looked at Wikipedia's entry on Adsense, by the way, and now I'm one of the select few who knows what a Vickrey auction is. So I've got that going for me. I've also learned how many dicey schemes, Ponzi and otherwise, Adsense can involve the junior blogger in without the junior blogger hardly even knowing it, hardly.
But the Wikipedia piece explains reassuringly that "Many sites use AdSense to monetize their content . . . ," which, amazingly, is exactly what the Drunkablog wants to do. It continues:
They do this in three ways:Sponsored links? Valuable content? Including but not limited to? The Drunkablog hears, but the Drunkablog does not understand.
They use a wide range of traffic generating techniques including but not limited to online advertising.
They build valuable content on their sites; content which attracts AdSense ads and which pay out the most when they get clicked.
They use copy on their websites that encourage clicks on Ads. Note that Google prohibits people from using phrases like "Click on my AdSense ads" to increase click rates. Phrases accepted are "Sponsored Links" and "Advertisements."